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Release

The authorization by the owner of a completed film to a public exhibition of the film.
Release

A film release is the authorization by the owner of a completed film to a public exhibition of the film. The exhibition may be in theatres or for home viewing. A film's release date and the method of release is part of the marketing of the film. It may be a wide or limited release.

The process may involve finding a film distributor. A film's marketing may involve the film being shown at a film festival or trade show to attract distributor attention and, if successful, may then be released through a chosen distributor.
Delayed release

A delayed release or late release in the film industry refers to the relatively late release of a film to the public. A release can be postponed due to the sometimes difficult transition of the production or post-production to the sales and distribution phase of the film production cycle. Due to several factors a film release can be delayed:

  • Problems during post-production of an artistic nature.
  • Political problems regarding the film.
  • Economic problems relating to limitations in the film budget.

These problems can be resolved by overcoming artistic problems, making politically correct or commercially successful changes to the film/or relieving budgetary problems.

Key Terms

authorization
exhibition
film
film release
late release
MARKETING
owner
public exhibition
release
theatres

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Release
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Sources & Credits

Last modified on July 8 2019
Content adapted from Wikipedia
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