Tuesday Jul 23, 2019

prdaily.com

11 tactics

to repurpose original

podcasts and videos

Non-text content is surging in popularity, but that doesnt preclude you from extracting key nuggets for blog posts, nor…
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By Ted Kitterman
prdaily.com

Non-text content is surging in popularity, but that doesnt preclude you from extracting key nuggets for blog posts, nor even cross-pollinating your audio and visual projects. Podcasts and video are hot. Podcasts popularity has surged in recent years.

A 2019 survey found40% of Americans age 54 or youngerlisten to podcasts monthly, and 54% of podcast listeners are more likely to consider buying an advertised product. Video has been growing in popularity, as well, with 87% of businessesnow using video as a ....

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