Its a fact: social media as a powerful marketing tool is here to stay. Facebook, Pinterest, Twitter, Instagram, LinkedIn, Tumblr, YouTube, Reddit; there is much available for the modern, web-savvy marketer to take advantage of. Some brands use all of these, while some brands cherry-pick the platforms that resonate the most with their target audience and their field.
Other companies have a tried and tested favourite and stick with that. Whichever category you fall into, you can be sure of one thing: Just w....