Saturday Aug 3, 2019

socialmediaexplorer.com

Why Live Video Needs

To Be Part

Of Your Content Marketing Strategy

For most small businesses, the key focal point of any content marketing strategy has traditionally been written content…
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By Christian Zilles
socialmediaexplorer.com

For most small businesses, the key focal point of any content marketing strategy has traditionally been written content whether its blog content, whitepapers or case studies. The problem, however, is that big social media companies like Facebook are now putting increasing pressure on businesses to emphasize video and de-emphasize traditional written content. It all starts with the Facebook algorithm In many ways, this pressure has occurred so subtly that you might not have even notice....

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