Three great trends discussed on the latest edition of The Marketing Companion podcast! You wont want to miss this: 1) video everywhere The latest social media advice is to get into video. But when everyone is pumping out videos, the strategy is ineffective and diluted. Gatorade is pioneering a new idea called video everywhere.
The companys latest augmented reality venture a Snapchat lens focuses on allowing users to use their rear-facing camera to become part of a world where the sole focus is a socc....
