How to Use Tik Tok: A step-by-step Guide. While Gen-Z has flocked to the app, brands like Chipotle and The Washington Post are also starting to experiment with Tik Tok video marketing opportunities. The best way to learn more about the app, its user base, and the type of content that engages audiences is to start producing your own posts on a personal or business account.
Here a list instructions -- with pictures -- that will walk you through setting up your profile, filming your first video, adding special effects, and using challenges or duets to engage with other users. On the bottom of the camera, you will also see an Effects icon to the right and an upload button to the left -- in case you want to record your videos outside of the app. Before you enter record mode, you can also….