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September 19 2019

The 5G Revolution Already Presents Unique Challenges For Marketing Measurement




"On TV And Video" is a column exploring opportunities and challenges in advanced TV and video. Todays column is written by Ken Archer, vice president of product at Survata. As a marketer, its often difficult to know how to respond to 5G hype and provide guidance internally so youre not caught flat-footed. So many5G predictions... (...)
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