Monday Sep 23, 2019

blogs.cisco.com

5 Steps to Creating a Powerful Culture

of Video to

Impact Your Business, Brand, and Bottom Line

Cisco Blog > PartnerRegardless of whether you are B2B or B2C, there is a megatrend afoot and the reality is few…
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By Marcus Sheridan
blogs.cisco.com

Cisco Blog > PartnerRegardless of whether you are B2B or B2C, there is a megatrend afoot and the reality is few businesses are ready for it. Case in point, the recent 'Cisco Visual Networking Index: Forecast and Methodology, 2016-2021' states that video will constitute over 80% of internet traffic by the year 2020. How often do we integrate video into our sales process? Both questions, when answered honestly, can be incredibly telling.

But fret not--if your business is struggling with video then it highly likely all your competitors are feeling the same pains when it comes to this ever-evolving media. And how do we get started? As an owner of a digital sales and marketing agency, IMPACT, I went to my team a few years ago with a simple challenge. No, team members must be taught how….

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