Tuesday Oct 1, 2019

tubularinsights.com

Sustainable Fashion

Is the New

Social Video Movement

Prada, Burberry, Gucci, Nike, Chanel, and Stella Mc Cartney, among others, have vowed to produce zero greenhouse gas…
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By Linda Freund
tubularinsights.com

Prada, Burberry, Gucci, Nike, Chanel, and Stella Mc Cartney, among others, have vowed to produce zero greenhouse gas emissions by 2050. There been a tremendous groundswell of established apparel brands launching sustainable products in the past year:Adidas released Futurecraft LOOP, its first-ever fully recyclable shoe. The brand corresponding video campaign earned more than 3.

4M views and has ignited a flurry of UGC, like this unboxing video. released Futurecraft LOOP, its first-ever fully recyclable shoe. Its most-engaged Converse Renewal campaign video featured a team of fashion influencers sporting their Chucks while thrift-store shopping! has a series of sustainable shoes made from recycled bottles and upcycled jeans. Prada is using nylon, derived from reusable materials, for….

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