THE BEST ideas from around the Web

published on

October 10 2019

A digital marketer explains the difference between an ad, a viral video, and content marketing


Aashish Chopra


Over the years, the one thing Ive learnt is that content marketing is the exact opposite of advertising. When were brainstorming ideas for a video, Im always cautious not to make it seem like an ad. Ive realised that the first idea that comes to my mind is usually the wrong idea. (...)
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