Monday Oct 14, 2019

digiday.com

Why Axios is skipping

original digital video

entirely in favor of TV

It is no longer producing editorial videos to distribute primarily on its site or platforms like You Tube and Facebook.…
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By Tim Peterson
digiday.com

It is no longer producing editorial videos to distribute primarily on its site or platforms like You Tube and Facebook. In February the publisher told the Los Angeles Times that it generated $25 million in revenue in 2018 and broke even for the year. It takes way more people power than we had anticipated,' said Vande Hei, who serves as an executive producer on the HBO show.

Axios also had its own employees -- including Vande Hei, national political reporter Jonathan Swan and chief technology correspondent Ina Fried -- working on the show, coming up with segments and conducting on-camera interviews with President Donald Trump, Apple CEO Tim Cook and Tesla CEO Elon Musk. Amelia Knight is the show project manager and responsible for handling logistical matters like organizing shoot….

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