Includes access to millions of royalty-free assets, plus upload your own, add text overlay and export in every format at the click of a button. 'This is different from other pages on your website, such as your homepage where you may share multiple calls to action, and include a variety of different navigation options. Ninety five percent of people are more likely to remember a call to action after watching a video, compared to just 10% when reading it in text form.
! By incorporating video into a clean landing page where you are trying to get visitors to take ONE very specific, clear call to action, you are going to significantly increase your conversion potential. Savvy marketers typically opt for a tool like Vimeo or Wistia for the embed, rather than You Tube so they have more….