Due to the major success of Instagram Stories ads, the creators have decided to follow suite with Facebook Stories ads. Facebook has described their Stories as, 'a full-screen creative format that enables people to view and share everyday moments via photos and videos that disappear (unless saved) within 24 hours. ' Facebook Stories are important for advertisers because they have a way of grabbing an audience attention in a more trustful way that other forms of content cannot.
What are Ads on Facebook Stories? Facebook Stories are photos or videos that users create and upload to their profile, for a short period of time. For advertisers, this means another way to reach new potential customers at a low cost yet effective technique. These ads are meant to allow advertisers to continue….