Canon Sumire Prime Lenses Explained - What the Idea Behind them? . At this year Inter BEE, we had the chance to talk to Ryuji Nurishi, the managing head of the Canon Sumire Prime lens line. A perfect opportunity to chat a little bit about the idea behind this line of character-driven glass.
And if you happen to wonder how to pronounce 'Sumire', Canon is here to help:Canon new line of cinema prime lenses named Sumire Prime (pronounced 'Soo-mee-ray') - associated with the beauty of a flower whose petals are open. These Canon Sumire Prime lenses seem to deliver what DPs and camera operators tend to ask for these days: character. In order to create the Sumire lenses, Canon gathered a lot of feedback from pro customers around the globe. The clear trend was (and still is) the desire to….