It can help create engaging and fun content that contributes to your thought leadership and moves customers through the sales pipeline faster. The internet is filled with heaps of sales clutter that may actively annoy and repel your customers. Your audience wants to be pulled away from the 9-to-5, laugh a bit and feel enlightened at the same time, so do not be afraid to incorporate humor.
4. Therefore, always tag your videos with the appropriate keywords and explain them fully with engaging titles and clear descriptions that incorporate the key terms you want to be found in search. 5. You can also showcase your industry knowledge by creating a webinar and positioning your company as a thought leader. You can create video success stories where customers describe their experiences and….