90% of consumers say video content helps them make buying decisions, and internet traffic is expected to be 82% video-based within a year. There are millions of stock video clips to choose from, ranging from cityscapes to nature panoramas to emotional interactions between people (more on that later). Investing in stock video means you can get the professional shots you need for your campaign without hiring a production team (and therefore, saving a ton of cash).
Some brands crash and burn by putting resentful employees in front of the camera, usually with cringe-worthy results. Whether it enthusiasm, determination, respect, tenderness or any other trait, you will know exactly what message you are sending (and the emotion your conveying) before putting down a dime. So Fi used stock….
