Thursday Dec 26, 2019

tubularinsights.com

How #TeamTrees Used

Social Video to

Help Save the Planet

How #Team Trees Used Social Video to Help Save the Planet. The campaign originated in May 2019 as a casual challenge…
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How #Team Trees Used Social Video to Help Save the Planet. The campaign originated in May 2019 as a casual challenge posed to You Tube creator and streamer Mr Beast from his fans on Reddit. Mr Beast accepted, and partnered with fellow You Tuber and ex-NASA engineer Mark Rober to develop the #Team Trees campaign.

Over a period of several months they organized a network of fellow influencers, produced content, and laid the groundwork for a massive crowdfunding initiative where for every $1 raised, one tree would be planted by the Arbor Day Foundation. To date, its numbers include:More than 8000 videos mentioning #Team Trees from 400+ global creatorsvideos mentioning #Team Trees from global creators Nearly 307M total viewstotal views Over 19M engagementsWe sat down with two #Team Trees….

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