Thursday Feb 13, 2020

torquemag.io

How to Create a

Video Marketing Strategy

in 6 Simple Steps

While online users often completely tune out forms of advertising like banner ads, video marketing continues to grow as…
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By Nick Schäferhoff
torquemag.io

While online users often completely tune out forms of advertising like banner ads, video marketing continues to grow as a promotion channel. Just look at these stats -- 12 times more shares on social media, 49% faster revenue growth, and 157% increase in organic traffic from SERPs than people who do not use video. This includes the initial price of purchasing equipment and software, plus any recurring costs like video hosting, advertising, or paying actors.

Equipment: video cameras, lenses, lights, tripods, and any other accessories you will need to improve the quality of your film. Employees: Actors to play roles, film crew to work the cameras, lighting, and audio, editors to fine-tune the videos, and animators or artists to create graphics. Actors to play roles, film crew to work….

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