Internet traffic driven by short videos has become the new battlefield for many players in China. Content marketing enabled by short videos and live streaming has become an integral part of brand marketing, communication, sales, and operation strategies. take a look at China short-video market status and be aware of differences between the top 2 platforms (Tik Tok and Kwai) in content categories, engagement, and marketing.
Development of the Short video MarketIn 2019, short videos stood . . ..