video Email: It Time For Sales To Get Personal. With the COVID-19 crisis, the ability for outside sales teams to maintain a personal connection with their prospects and clients was eliminated overnight. I'm a firm believer that handshakes are a critical element to the sales process, especially with larger engagements.
People must be able to look one another in the eye and read body language to garner confidence in the investment they are making and the partner they are selecting. As a result, sales teams are struggling to close deals. . . or even get companies to respond. I'm working on a startup right now with hundreds of thousands of dollars that were solidly in the pipeline..