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published on deadline.com

April 29 2020

YouTube Brand Ad Revenue Still Sliding Despite “Signs Of Consumers Returning To More Commercial Behavior,” Per Alphabet CFO

Author

Dade Hayes

Summary

Traditional brand marketing on YouTube is continuing to decline in April due to COVID-19, according to Ruth Porat, CFO at Alphabet, parent of the digital video behemoth. (...)
read on deadline.com

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