The Complete Guide to Getting Started With You Tube Live. Whether you are an events marketer looking to replicate the experience of an in-person gathering or a content specialist trying to expand your toolbox, You Tube Live is something everyone can benefit from. Because live streaming allows you to connect with your target audience in a way that cannot be replicated with a blog post, podcast episode, or standard video.
The defining characteristic of a customized live stream is the use of an encoder--a piece of software that allows you to share your screen and use multiple cameras and microphones. You Tube Live statisticsBefore we move on to the next section, I want to quickly share a few statistics from an insightful study conducted by Livestream and New York Magazine. Here an idea:….