(Photo credit: Blogger Startup By golubovystock on Shutterstock)For many companies, it hard to come up with alternatives to in-person events that are just as effective for marketing. It really tough to replace the human connection and excitement that naturally comes with meeting people in real life. Live video is quite possibly as close as you can get, and has proven to be a highly engaging and effective solution to scaling events, drumming up excitement, and delivering a message.
During what they called 'Hormel Foods Spirit Week', they held a virtual pizza party to celebrate plant workers and staff during the pandemic. For instance, you could feature interviews with employees, break down marketing videos, show a day in the life of an executive, or reveal part of the manufacturing….