How important is You Tube for brand marketing in 2020? . It is the most used video platform in the world with over 2 billion monthly active users, a number continues to grow with each passing year. Net advertising revenues have grown to unprecedented levels:SourceIn addition to being the leader in video streaming, You Tube is the third most popular social network (after Google and Facebook).
But, as with all things social media, it never too late to start building your brand and growing your audience on this video sharing site. This can be anything, such as:A premium videoAn e-bookA short reportA PDF checklistA free trialMake sure your lead magnet is something that your audience will find extremely valuable and useful. I have personally had success in using a PDF as a lead magnet to….