Daily Updates | Friday May 23 2020
Everyone's a cam girl

That's right! The pandemic turned everyone into a cam girl. Even you, Johnson! Except that you're (hopefully) keeping your butt under the covers. It seems like everyone is live streaming for the slimmest of reasons. Jogging, talking, cooking, arguing, cleaning, and so on. I've got news for you: if you want to look good, it's not enough to stay clothed: you need good equipment. Take some hints from this guide.

October 18, 2020
How to Create a Video Marketing Strategy That Works

Individuals consume content in different ways daily. Video is one of the options that entrepreneurs use to share information and its popularity is on the rise. The reason is partly that people love videos, which is why most of them spend much of their time on such content. As such, video marketing is no longer the preserve of big brands with huge budgets. On the contrary, videos are a critical component of performance marketing for every enterprise with an online presence. That is why business owners are l...

October 18, 2020
Must-know tips for boosting your video strategy

Focus on CTV and pre-roll advertising while implementing multiple methods of measurement. Please visit Marketing Land for the full article.

October 18, 2020
How to Make a Video with Pictures and Music in 5 Minutes

While a still image is one of the most robust forms of art and communication, a video is much more influential and has the power to connect with your audience on a deeper level. Videos leave a more significant impact on a persons mind, and it makes all sense to learn how to make a video with pictures and music. ... Read More The post How to Make a Video with Pictures and Music in 5 Minutes appeared first on Typito.

October 18, 2020
Beware the Pitfalls of Video Editing with Temp Music

Even though it is only a temp track, you should still produce something that will be worthwhile. When you are given a deadline, you might be tempted to throw something together with a track that you like, edit it a bit, and submit it. If your client falls in love with the track that you didnt put your heart into, then you will have to produce content like that again and again. Make sure you are able to produce something that you think is good. Key Takeaways: The client may be distracted by the temp tr...

October 18, 2020
Watch: Emmy Commercial Shot on URSA Mini Pro 12K

This ALEXA-Look Emmy commercial was shot on the URSA Mini Pro 12K. Cinematographer Vance Burberry takes us behind the scenes and demonstrates how this complex project which combined three Blackmagic Design cinema cameras, was shot and graded in a flash. Blackmagic Design URSA Mini Pro 12K Emmy spot shot on URSA Mini Pro 12K The URSA Mini Pro 12K is the camera behind these ALEXA-like visuals of Kia Motors & Emmy spot. The Kia Motors America spot titled Emmys Delivery Training, created as the introdu...

October 18, 2020
Twitter Marketing in a Post-COVID-19 World

The rapid spread of COVID-19 earlier this year has prompted organizations to scale back on their marketing campaigns. With the global economic shutdown and the government mandate to work remotely, the whole world has been put on hold. As such, organizations have no choice but to push back on their major product launches or to proceed with the events virtually. With social distancing still being strictly implemented to help prevent the spread of the COVID-19 virus, social media has now become an even ...

October 18, 2020
JUMANJI

Rodeo FX presents their creatures and environments work on JUMANJI THE NEXT LEVEL: Vincent Frei The Art of VFX 2020 The post JUMANJI THE NEXT LEVEL: VFX Breakdown by Rodeo FX appeared first on The Art of VFX.

October 16, 2020
7 Creative Ways To Create Attention-Grabbing Online Ads

Bus shelters, taxis, elevator walls, beer glasses, websites, Instagram, and Facebook, ads are everywhere. The average American sees or hears more than 5000 marketing messages every day. How can you create online ads that attract your target audience and hook them in for good? We have all seen Coca-Cola, Nike, Apple, and Facebook create a brand identity that is hard to forget. While these brands grabbed our attention successfully, many others left us wondering what the advertiser was tr...

October 16, 2020
How to Get a Better Return on Your Video Marketing

Of all the forms of content marketing, video offers the greatest opportunity for digital marketers. And yet the majority of us are blowing it. Broadly, mistakes in this strategy manifest in three ways: - Not creating a clear standard for ROI - Publishing new videos and moving on without promotion - Whiffing on the content itself, particularly the video topics When the COO asks about the performance of video marketing, the reflex is to talk about views. But views don't count as ROI; t...

October 16, 2020
Minimal Contact, Maximum Effect

At a time when the world is having to adapt to the way that almost everything is done, marketing your business is an area that is evolving all the time. Whether you are in the B2C or B2B sectors, there are new and exciting ways to deliver a marketing campaign that really hits home with your audience. Video services have been a large part of any marketers strategy for a while now but a different approach is needed to adapt to the new way of working. Filming is not out of the question and we have filmed many...

October 16, 2020
RAISED BY WOLVES: VFX Breakdown by Spin VFX

Come have a look at the Necromancer creation by Spin VFX for the first season of HBO Max series, RAISED BY WOLVES (click on the picture below to watch it): WANT TO KNOW MORE? Raymond McIntyre Jr.: My interview of Overall VFX Supervisor Raymond McIntyre Jr. about RAISED BY WOLVES. Vincent Frei The Art of VFX 2020 The post RAISED BY WOLVES: VFX Breakdown by Spin VFX appeared first on The Art of VFX.

October 16, 2020
7 Tips to Help You Avoid Common Audio Pitfalls

There are many different ways that you can avoid the common audio pitfalls that get us all. First, make sure you are close enough to your microphone as you dont want your microphone to not get all of your voice. You also want to make sure you test out your recording room and make sure that it fits for the tone you are looking for. Finally, if you are recording outside and it is windy, find a barrier that can prevent the wind noise from coming across the microphone. Key Takeaways: Get your microphon...

October 16, 2020
Viva La Bonita is telling their brand story with video

Rachel Gomez founded Viva La Bonita in 2015 with a few hundred dollars, some custom-printed T-shirts, and a mission to empower the Latina community. In the five years since, the clothing and lifestyle brand has built a loyal community of nearly 300k Instagram followers and collaborated with brands like Footlocker and Zumiez, all while keeping the fearless women they design for at the forefront of their brand. Viva La Bonita is known across the internet for their vibe-y videos that showcase their appa...

October 16, 2020
The Friday Roundup

How To Get Comfortable on Camera I am not sure that there is anyone that started off in front of the camera feeling totally relaxed about the whole thing. For most people it is an excruciating process with the good news being that over time it gets easier. In the video below there are some tips for getting better in front of the camera but probably the biggest tips is that of practicing. The more you do it the more relaxed you will be when you are doing it. My favorite tips in all of these is t...

October 16, 2020
Apple ProRes and CODEX HDE Technologies Get the Engineering Emmy Award

The Television Academy announced that Apple and CODEX are among the recipients of the 72nd Engineering Emmy Award for their technologies: The ProRes codec for the excellent preservation of sources video quality and innovative algorithm design, and the CODEX RAW Workflow for its High-Density Encoding. 72nd Engineering Emmy Awards: Apple ProRes and CODEX HDE 72nd Engineering Emmy Awards The Television Academy announced the recipients of the 72nd Engineering Emmy Awards honoring an individual, company or or...

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