Daily Updates | Friday May 23 2020
Everyone's a cam girl

That's right! The pandemic turned everyone into a cam girl. Even you, Johnson! Except that you're (hopefully) keeping your butt under the covers. It seems like everyone is live streaming for the slimmest of reasons. Jogging, talking, cooking, arguing, cleaning, and so on. I've got news for you: if you want to look good, it's not enough to stay clothed: you need good equipment. Take some hints from this guide.

October 26, 2020
US digital video viewership will reach 244.4 million in 2020, driven by increases in the youngest and oldest age groups

Summary List PlacementMore people in the US are watching digital video across all devices and formats during the pandemic. To account for this surge, we have increased our 2020 estimates for US digital video viewers by about 2 million. Our updated forecastpredicts there will be 244.4 million US digital video viewers in 2020, a 3.2% increase from last year. The youngest and oldestage groupswill see the biggest increases.For parents working from home, digital video platforms like YouTube have provided a wa...

October 26, 2020
UNE SIRENE A PARIS: VFX Breakdown by Benuts

Come have a look at the work of Benuts on the French movie, UNE SIRENE A PARIS (click on the picture below to watch it): WANT TO KNOW MORE? Benuts: Dedicated page about UNE SIRENE A PARIS on Benuts website. Vincent Frei The Art of VFX 2020 The post UNE SIRENE A PARIS: VFX Breakdown by Benuts appeared first on The Art of VFX.

October 26, 2020
How to Make a Split Screen Video (3 Simple Steps)

When you think of a split screen video, a lot of things can come to mind. One example I always think of is the opening scene of The Brady Bunch. What is a split screen video? A split screen simply places more than one shot into the frame; whether its your subject or some b-roll, this effect can produce a wide range of results. Even though you might not be creating a television intro, split screen is a great technique to show cause-and-effect or illustrate how one thing relates t...

October 26, 2020
Mank's Behind The Scenes Footage Reveal Outstanding Monochrome Imagery

Shot on the RED Monstrochrome, Mank was aimed to be a pure black and white masterpiece. Now behind the scenes stills (and videos) reveal the art of the monochrome. Explore it below. Mank BTS: Picture: Miles Crist Shot on RED Monstrochrome Mank is an American biographical film about screenwriter Herman J. Mankiewicz and his battles with director Orson Welles over screenplay credit for Citizen Kane (1941). The film was shot by Erik Messerschmidt on the RED Monstrochrome (Monstro 8K + Monochrome). RED Mon...

October 26, 2020
How to Use Look-Up Tables (LUTs) for Instant Photo Effects in Adobe Camera Raw

Look-Up Tables, or "LUTs," are a handy way to make changes to the look of an image or video, letting you instantly alter colour and tones. The great thing about LUTs is that even though theyre usually associated with filmas opposed to actions or presets which are usually linked to stillsyou can actually use LUTs across any software that supports them, which includes Adobe software for photographers like Lightroom and Adobe Camera Raw. Unlike actions or presets, they work with colours in your or...

October 26, 2020
Teradek Airmix

Teradek Airmix is a professional live streaming app for iOS that can stream to multiple platforms at once, it accepts up to 10 video sources including web, PDF, and PowerPoint. It includes custom graphics, animations, transitions, customizable lower thirds, scoreboards, and scaling options. Live streaming is definitely booming this year more than ever before as many events that moved online due to the pandemic. Companies are racing to bring new solutions for easier live streaming to the market. The w...

October 26, 2020
Reasons for marketers to add drones to the martech stack

From monitoring foot traffic to creating aerial imagery, drones have a lot to offer marketers. Please visit Marketing Land for the full article.

October 24, 2020
Video CTAs Your Audience Can't Help but Click

Everyone has sent an email that they thought had clear direction only to find out that the person on the other end wasnt sure what they should do next. In fact, how often has that person on the other end never replied at all? But what if you could highlight the one thing you need your recipient to do and make it easy for them to follow through on? With that, youd likely have more replies and more success with things like scheduling meetings, adding new people to your mailing list, or even getting back thos...

October 24, 2020
The Friday Roundup

Wondershare Filmora X Upgrade Motion Tracking, Keyframing & More The major news for this week was the announcement by Wondershare that their video editing software Filmora9 has been updated. Filmora9 was launched back in December 2018 and has undergone steady development since then. I have been using the software myself since about version 7 which is quite some time now. The reason I use Filmora is that it has always been a great simple or easy to use video editing solution especially for d...

October 24, 2020
UTOPIA: VFX Breakdown by FuseFX

Come discover the seamless work made by FuseFX on the Amazon Prime Video series, UTOPIA: Vincent Frei The Art of VFX 2020 The post UTOPIA: VFX Breakdown by FuseFX appeared first on The Art of VFX.

October 24, 2020
These 6-second ads prove the power of short-form video

If youre an advertiser, marketer, or small business owner, we have some good news and some bad news. The bad news? The era of the 30-second spot is nearly over. In fact, roughly 94% of pre-roll ads on YouTube are skipped shortly after the first five seconds. And even when skipping isnt an option, the average consumer attention span is estimated to be just eight seconds long. The good news is, if youre a small business owner or marketer, youre probably already pretty good at keeping things brief and t...

October 24, 2020
4 Innovative Ways Brands are Using Live Streaming

(Photo Credit:Blogger Startup By golubovystock on Shutterstock) For many companies, its hard to come up with alternatives to in-person events that are just as effective for marketing. Its really tough to replace the human connection and excitement that naturally comes with meeting people in real life. Live video is quite possibly as close as you can get, and has proven to be a highly engaging and effective solution to scaling events, drumming up excitement, and delivering a message. In this po...

October 22, 2020
Shooting ProRes RAW With Sony FX9 Will Cost $3,800

Atomos has marked another camera. From now, the privilege of shooting ProRes RAW is also relevant to the Sony FX9. However, youll need the cameras extension unit plus Atomos recorder (Shogun 7) which means paying $3,800 more for a piece of gear that will allow you to utilize this codec. Does it worth it? Sony FX9, Atomos Shogun 7 and XDCA-FX9 Sony FX9 and RAW The FX9 is already capable of shooting 16-bit RAW. The Ver 2.0 firmware update released a month ago, allows that (Read: Sony FX9 V2 Firmware Avail...

October 22, 2020

Dont miss this VFX Breakdown by Image Engine about their giant creatures and environments work on the second season of THE TWILIGHT ZONE: WANT TO KNOW MORE? Image Engine: Dedicated page about THE TWILIGHT ZONE on Image Engine website. Vincent Frei The Art of VFX 2020 The post THE TWILIGHT ZONE Season 2: VFX Breakdown by Image Engine appeared first on The Art of VFX.

October 22, 2020

Kurt Russell is back as Santa Claus in this trailer for THE CHRISTMAS CHRONICLES 2: The VFX are made by: Weta Digital (VFX Supervisors: Martin Hill & Phillip Leonhardt) Director: Chris Columbus Release Date: November 25, 2020 (Netflix) Vincent Frei The Art of VFX 2020 The post THE CHRISTMAS CHRONICLES 2 appeared first on The Art of VFX.

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